AB partners Marcus, Ed and Henry explain how we’re keeping safe and supporting businesses like yours to plan ahead and get through the toughest of challenges.
We hope you and your families are keeping well in this current situation. It has become a coronavirus cliché to say that these are unprecedented times, but they are.
AB’s leadership team have been making some complicated decisions on an almost daily basis for the last few weeks now. We’ve poured over scenario plans, consulted our people, clients and partners, and obviously had our eye on government advice constantly to inform our response.
Prioritising our people and our clients
The health and wellbeing of everyone we work with has been our priority from the beginning – employees, clients and partners. But we’re also prioritising our own business, and helping our clients do the same. We’re helping our clients to make sense of the world around them. Marrying insight and creativity (with a high dose of practicality) to deliver powerful, impactful work is what we do.
Our clients are wrestling with the most diverse range of issues imaginable. We’re here to help them get through these next few weeks, or months, with advice or just a friendly ear to ensure there is a good post-virus environment for them.
Keeping productive and creative
Working remotely isn’t new for us, we ran trials last week to make doubly sure we were ready. We’ve brought onboard new tools and training to keep our people productive and creative when working miles rather than metres apart. And we’ve doubled-down on our existing security arrangements to make sure none of this compromises our clients’ information.
What all this means
While none of this could ever be ‘business as usual’, we’re well set up to seamlessly provide the same top-quality AB service to our clients.
Whatever your challenge – creating a strategy; campaigns for, during, and post this situation; brand positioning; website builds; film – we’re on hand to help. Just give us a call.
For now though, keep safe, and keep in touch.
Marcus, Ed & Henry
Author: Henry Sanford
Henry is an experienced online communications consultant who has worked with a number of FTSE 100/250 companies, helping them to communicate with their key stakeholders whilst maximising their use of data to generate informed decisions and increased engagement with customers. He heads up our Digital and Corporate Reporting teams, and is interested in all gadgets that make life simpler. Recent projects include an international product launch across Europe, Middle East & Africa as well as leading a large data integration project in the UK. A fan of all sports, he is often seen supporting the Exeter Chiefs most weekends but without the headdress and tomahawk!